I wasn't a keeper, but yeh, it's all about getting the kids involved really, their short on reasons to justify their existence, because most of the animals they keep will never be part of a conservation project.........so they really push the education side of things........
But saying that, the place I was at was very commercial......it was a business, plain & simple, investment was for long term profit........for example......purchasing a Rhino for maybe £60,000 from an African game reserve, then shipping back to England, to live in a relatively small enclosure.......I feel that's hard